Organizations Collaborate to Deliver Nationwide Campaign to Raise Awareness For Hepatitis and Other Liver Diseases
CHICAGO – August 14, 2018 – Outcome Health, a healthcare innovation company focused on evolving the point-of-care market, today announced a partnership with the American Liver Foundation (ALF), a non-profit organization that promotes liver health and disease prevention, to raise awareness of liver disease, specifically hepatitis C. The two organizations will launch a nationwide campaign to promote the recently updated hepatitis C screening recommendations to patients in physician offices.
“Hepatitis C is curable for more than 95 percent of people who undergo treatment, but 80 percent of people are unaware they are living with the disease,” said Tom Nealon, President and CEO of the American Liver Foundation. “Therefore, it is critical that we reach patients with the most up-to-date information about this potentially deadly illness so they can understand their risk and get tested. This partnership with Outcome Health allows us to reach Americans at a critical point in their care when they’re in their physicians’ office assessing their options.”
Outcome Health will deploy a series of creative assets (like digital posters) to educate and inform both patients and healthcare professionals across its nationwide digital platform. The educational information in this campaign includes the updated screening guidelines along with basic information about hepatitis and other liver diseases.
“Fifty-five million people across the world don’t know that they are living with hepatitis C,” said Matt McNally, Chief Executive Officer at Outcome Health. “By amplifying this message in partnership with the American Liver Foundation, we can encourage more patients to talk to their doctors about getting tested, and facilitate disease prevention.”
Outcome Health will distribute this message to all Exam Room Wallboards across its nationwide network. These digital touch screens offer access to 3D anatomical renderings for use during the consultation. Physicians can zoom, rotate and annotate body systems and disease states to give patients a personalized visual of their health.
About American Liver Foundation
Founded in 1976, the American Liver Foundation (ALF) is the nation’s largest patient advocacy organization for people with liver disease. ALF reaches more than 2 million individuals each year with health information, education and support services via its national office, 16 U.S. divisions and an active online presence. Recognized as a trusted voice for liver disease patients, ALF also operates a national toll-free helpline (800-GO-LIVER), educates patients, policymakers and the public, and provides grants to early-career researchers to help find a cure for all liver diseases. ALF is celebrating more than 40 years of turning patients into survivors. For more information about ALF, please visit www.liverfoundation.org.
About Outcome Health
Outcome Health is a healthcare innovation company reinventing the point of care to facilitate better outcomes for patients, caregivers, and healthcare professionals. Through partnerships with nonprofit organizations, health advocacy groups, leading content creators and brand sponsors, Outcome Health makes critical moments more impactful by bringing educational content into the physician’s office. Our BPA-certified digital network includes over 150,000 devices in more than 40,000 physician offices and health systems across the country, serving informative health content when it’s most relevant and most needed.
Outcome Health Press Office